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Power up with PDCA method

At Business society, as a way to expedite production control and quality control, PDCA method (Plan→DoCheckAct) is considered as an important tool to improve process continuously. As for business to provide solution to social problem which JEN engaged, PDCA is also considered as an effective tool.

JE, together with a partner in Tohoku, is now carefully reviewing activities for last three months (April to Jun). At this review, we utilize following three questions.

(1)WHAT – What happen? (acknowledge)

(2) SO WHAT – What does it means? (understanding)
(3) NOW WHAT – What is next step? (Thinking)

Those three questions are very effective if you use those among several staff who engaged in business.

(1)WHAT; Not only we acknowledge how many staff participated, but we clearly remember that conversation among staff with situation. (2)SO WHAT; We analyze why this happen. Then, we can grab complicated situation at site 、(3)NOW WHAT; it should be clear what should device, improve and priotize at next time. We can improve quality of our initiatives/business by utilizing this practices.

Review session with save takata
Review session with midwife association

July 12, 2018 in Tohoku Earthquake |


Well Repairing in Khrab Al-Ashiq Village in Zummar District

Khrab Al-Ashiq Village is located in the north-west region of Iraq, in the Zummar District of Nineveh Prefecture. It is located approximately 100 km northwest of Mosul, and is home to about 800 families.


Khrab Al-Ashiq Village

              After August of 2014, many of the residents were forced to evacuate the area due to the invasion of armed forces, but after that died down in March of 2015, the repatriation movement began, and currently, almost all of the residents have moved back to the original village.

              Post-repatriation restoration has been a lengthy process. In 2017, after requests from the local government, JEN conducted analysis of the area. Results showed that the three wells located in the village were unusable, and as a result, the residents had no other choice but to collect rain water or purchase expensive store-bought water to get by.


Destroyed Well

              JEN performed repairs for two of the three wells in order to meet the needs of the local community. The pumps and pipes were exchanged and while creating a clean water accessible state for the community, reservoir tanks, maintenance facilities, and chlorine disinfection systems were implemented as well. The construction efforts ended in June of 2018 and the project was passed on to the local government.


A repaired well, maintenance facility, and reservoir tank


Mayor of Zummar, community leaders, and JEN staff members

July 5, 2018 in Iraq |


Future of Kumamoto(2)

JEN’s business partner, Fumidas, has been working on solving social issues in regions since before the earthquake. Right after the earthquake, Fumidas visited regions distributing relief goods and made various activities to support local communities. Kumamoto, before the earthquake, faced a big problem of lack of people leading the society due to declining birthrate and aging population, as other prefectures do.

JEN agreed with the vision of Fumidas to “build a society where young local people can participate actively for the future of Kumamoto” and opened “ASUKUMA”. The 20 members of the inaugural class who joined ASUKUMA mostly through word-of-mouth finished its training program in March 2017, and each of them started to work on making a small business back in each home town.


Ms. Sato is one of the participants of ASUKUMA. When we first met, Ms. Sato was challenging on commercialization of Aso-Takanard, a mustard using pickled mustard leaf in Aso. He was in a dilemma of not being able to reach the point of making his living although he makes and sells Aso-Takanard. Through participation into ASUKUMA, Ms. Sato made its vision clear to put the business on track and built a timeline to systematically launch new products into the world.


Last year, Aso Takanard got a good evaluation and was awarded the Minister of Agriculture, Forestry and Fisheries Award in the Best Local Food Central Competition. The momentum goes on and she seems to have increasing number of opportunities to be invited to lectures and meetings for information sharing from all over Japan. She is spending very busy daily lives, meeting with local cooperators of her business as well as professionals and young people with similar ambitions, and expanding the sales network based on her personal human network. She hires a few part-time workers but basically does production only by herself. How does the production site look like?


Raw Materials of Aso Takanard


Work before product delivery

The production site is a wonderful place where they can have sharp eyes for every detail, condensing the personality of Ms. Sato who is cool and stoic under her great smiling face.


At the production site

By the way, all the visiting members this time are female. “These type of working women is hard to find partners….” This is the common feeling of the members. We felt from the bottom of our heart that we want to support Ms. Sato who is building her business with her determined vision at full fling while having some worries as a female.


The second generation of ASUKUMA is getting its shape. This time we will support a home business succession project for young farmers, aiming to increase the number of young people choosing to succeed agriculture as one of the appealing career by continuously communicating the appealing point of agriculture. We will also support a part of revitalization project of Minami-Oguni-cho which is suffering a reputational damage from the earthquake. We appreciate your support on ASUKUMA2 project going forward.


Scenery of Minami Oguni-cho

July 4, 2018 in Kumamoto |